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Digital Media Digital Media Featured Marketing Opinion Social Media Technology

3 essentials of Digital Video. Or the long, short (and silent) off it!

Tides always creep up unknowingly. And over the last decade whenever I have had a chance to talk about digital trends – I have realised that they are very much like tidal waves that take marketers by surprise. So I thought it’s best to start with sharing some context on digital video and let you decide if you want to spend the next five minutes to immerse yourself in this new world. * 80% of

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Business Digital Media Digital Media Entrepreneurship Work

Beginning of the Grind and the Festive Season Combined

Brainstorming while experimenting different cocktails and dreams (yes, I still love Tom Cruise) at various venues was what our new family did for the next 3 months. We had a new excuse to go OUWT even more now – it was all to figure out exactly what kind of product we wanted to create. With a fair share of procrastination and some pretty fun ideas, we saw ourselves getting serious about new work quite naturally.

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Digital Media Education Generation Y India Internet Productivity Twitter

Be the Star of your Amazing life – Do it Now

Be the Star within Yourself.. unlike those stars around you whom you see on TV, internet. No matter what, Do something in your life that gives some positive results to the Society . Apart from your Professional life, you have all potential to share happiness with society. Smile at the world and the world will smile back at you.World needs it more Every heart has its own rhythm, has its own music.. Every heart has its

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Business Digital Media Education Featured Social Media Top

Why the biggest asset your brand needs is a community manager

“So basically you manage social posts for your brand, right?” If you like me work as a community manager in your company, I am sure you must have heard this a million times from people who are smart enough to guess the meaning of your work profile. I now feel disgusted everytime I hear this. Hence I decided to write this post for two reasons. One to make people understand the difference between Social Media

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Digital Media Interviews Marketing Top Twitter

According to this Interview Every Social Media person should have their own blog

The Question was : “Should every social media user/worker/influencer have their own blog?” I got 9 answers I am really excited to write my first Interview with some of myFacebook friends who rock in blogging. I had initially written about the 15 Indian Bloggers from My Facebook Network that will shine in 2015 I will go with one by one: ========================= 1.Harleena Singh : She writes on Aha-Now “Blogging is a social activity. It not only helps

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Cricket Digital Media India Opinion Optimism Social Issues Sports Top

CWC India vs Pakistan: Bridging Divides and Overcoming Prejudices

Cricket has been a game that is celebrated with unprecedented enthusiasm in both India and Pakistan; not only do people connect with this sport but also revel and despair in victory and defeat respectively. To rephrase a quote given by Abraham Maslow, ‘For a cricket enthusiast, he/she breathes cricket, thinks cricket and lives cricket”… and when the competition is steered between countries that have shared volatile relations the game acquires a new meaning. As India

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Business Customer Complaint Digital Media Internet Social Media Top

MSK’s thumbs up to Snapdeal, the power of a strong platform proved again

You read this. Snapdeal also read the article, rather a customer grievance, a true one. And Snapdeal replied, “In this case we deeply regret the inconvenience caused to Sahil due to a mix up. Your feedback helps us grow and every mistake is an opportunity for us to learn to serve you better. We want to take this opportunity to share with you our commitment to keep working towards providing you the best products and

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Business Customer Complaint Digital Media Featured India Internet Top

Snapdeal, are you sacrificing Customer Satisfaction for Growth

E-commerce had been the talk of the year in 2014, be it for multiple rounds of funding or the first of its kinds, Flash sales in India and the mega big disaster events like the Big Billion Day sale of Flipkart. The players in this market have been very competitive, so competitive that they have actually forgotten the crux of any business, i.e Customer Satisfaction has completely gone missing from the priority list of e-commerce

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Business Digital Media Education Internet Marketing Top

How To Find The Reason Behind The Loss of Google Organic Traffic

In Google Search result page everybody wants to appear on the first page for the query. Everybody wants more traffic from organic search to their site. But the worry begins when the the traffic suddenly or gradually decreases from the Search engine. Below is the Checklist to identify the reason behind the loss of Organic Traffic from Google. 1. Check Google Analytics :  If overall traffic is going down then first of all Check Google Analytics Code

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Business Digital Media Education Internet Marketing Social Media Top

Important SEO Strategies for e-Commerce Site

Basic SEO strategy is different for an e-commerce site. Here are some basic SEO tips which will help your e-commerce site to maximise organic traffic and sales.1. URL Optimization: Url should be unique and keyword rich for each product.Instead of using some numbers for product in url use product name.For example: Avoid using www.abc.com/123456659/                   Use www.abc.com/women-apparel/ 2. Products Description:Create unique product description for every products. 3. Avoid Duplicate Content / Page:In an  e-commerce site there are

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